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At ABC Namebank, what we have done so far:
Firstly, we have created names like TELUS,
CELESTICA, INTRIA,
GENNUM, VINCOR,
DUPLIUM, AGRICORE,
POLLARA
and recently ZARLINK.
We have also helped clients like IBM, General Motors, Texaco, Honeywell,
Bell Canada, KPMG, Bell South, RBH, GENTRA, CENTERPOST, OMNI-TV, Royal
Bank, Sasktel, Johnson & Johnson, Air Canada, Radio Shack, Merck,
BBDO, Petro Canada, ROGERS and COMPORIUM.
For about a quarter of a century ABC Namebank has solely &
exclusively worked on naming projects. Therefore, we bring cutting
edge strategies for merged entities, consolidation of names, competitive
name analysis and solutions for international trademark concerns and
positioning of global domain names. This experience of hundreds of projects
over a quarter century helped us write
books
on the science of naming and also be invited to
lecture
at major conferences worldwide.
Here, It
is very systematic, very methodical and very tactical. It's all about applying The Master Rules of Naming with full knowledge,
confidence, and a successful track record. We open dialogue, which covers
every aspects of global naming under the sun, all in the same
boardroom, all at the same time. It is live and not sub-contracted
out for later dates. It is about opening the doors to knowledge and
leading a game plan guided by solid experience. This ensures smooth
transition with names to win, names to last with proper global ownership.
Everyone is happy. We handle global
projects or even small naming projects all with the same care and efficiency. We
routinely charge 10k to 100k for complete turnkey solutions...satisfaction is
always guaranteed.
2004 Forecasts and Naming Trends
Forecasts on new
naming trends in 2004 would also
include the role of new terminologies which erupt every now and then like LASER, DIGITAL, CELLULAR or ELECTROKINETIC.
Among other things, Naming Rules, demand a comprehensive understanding
of such big issues when naming new identities. There is a major research
document in the works on 2004 which forecasts on styles and trends of corporate naming,
product name identity and global branding.
Call us for a confidential discussion on any corporate or a
product name issue of any type or size…
info@abcnamebank.com 212-697-7700 New
York 905-794-0055 Toronto www.abcnamebank.com
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